NewsNation

Adidas, TJ Maxx, others drop Ye after antisemitic comments

(NewsNation) — Several companies have publicly cut ties with Ye, formerly known as Kanye West, in an effort to distance themselves from his antisemitic comments.

The list of companies ending their business relations with Ye has continued to grow in recent days as public pressure escalates.


Tuesday night, Danielle Wiley, the CEO of a digital influencer marketing agency, weighed in on the latest news. She says “The bigger the celebrity, the bigger the risk” when it comes to partnerships.

Earlier this month, Twitter and Instagram suspended Ye after he posted threatening comments about Jewish people on the social media platforms. During an interview on NewsNation’s “CUOMO,” Chris Cuomo questioned Ye if it’s possible that his words violated the apps’ guidelines. Ye responded: “I don’t believe in that term … I classify as Jew also, so I actually can’t be an antisemite.”

Cuomo countered Ye’s comments, saying, “I know you are intelligent and understand that when you target people because of their faith, other people may do so the same … We don’t want to tolerate that.”

Ye responded: “I don’t have to understand or accept because they’re not willing to understand or accept. That’s the reason why I’m not backing down.”