BELOW SUPERNAV drop zone ⇩

Couples go viral with ‘wedding content creators’

MAIN AREA TOP drop zone ⇩

MAIN AREA TOP drop zone ⇩

AUTO TEST CUSTOM HTML 20241114185800

AUTO TEST CUSTOM HTML 20241115200405

AUTO TEST CUSTOM HTML 20241118165728

AUTO TEST CUSTOM HTML 20241118184948

(KTLA) — Getting hitched is a team sport.

The wedding planner, the caterer, the florist, the photographer, the venue operator — thousands of dollars can be spent surrounding yourself with people focused solely on making your happy day the best ever.

And now there’s a new member of the wedding team: the “wedding content creator.”

The Wall Street Journal reports that brides and grooms are plunking down anywhere from $1,000 to more than $3,500 for a tech-savvy individual who will make sure all your precious moments are captured on Instagram, Facebook or wherever.

The Journal cited the example of Yssabel Pangilinan, a San Francisco Bay Area software engineer, who was dissatisfied with just a photographer and videographer for her Big Day at a Napa Valley estate.

“For me, that wasn’t good enough,” she said. “I wanted to be able to see something right away.”

So she shelled out roughly $4,000 for a wedding content creator to provide real-time social-media curation of the festive occasion.

“You pay so much for a wedding, right?” Pangilinan said. “You want to be able to capture every single little bit of it.”

She has a point. In for a penny, in for a pound.

The average U.S. wedding costs nearly $30,000. So what’s a few grand more for a specialist who can ensure you cast a joyous social-media shadow?

That said, happy couples may want to give some thought to whether going viral is the mark of a successful marriage.

Priority-wise, is this really something you want to spend thousands of dollars on? That’s cash that otherwise could have gone to the honeymoon (which can run north of $5,000 in cost).

As one bride told the Journal: “It was the best money we spent on the wedding.”

Business

Copyright 2024 Nexstar Media Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed

Site Settings Survey

 

MAIN AREA MIDDLE drop zone ⇩

Trending on NewsNation

AUTO TEST CUSTOM HTML 20241119133138

MAIN AREA BOTTOM drop zone ⇩

tt

KC Chiefs parade shooting: 1 dead, 21 shot including 9 kids | Morning in America

Witness of Chiefs parade shooting describes suspect | Banfield

Kansas City Chiefs parade shooting: Mom of 2 dead, over 20 shot | Banfield

WWE star Ashley Massaro 'threatened' by board to keep quiet about alleged rape: Friend | Banfield

Friend of WWE star: Ashley Massaro 'spent hours' sobbing after alleged rape | Banfield

Fair

la

60°F Fair Feels like 59°
Wind
8 mph SW
Humidity
74%
Sunrise
Sunset

Tonight

Cloudy. Expect mist and reduced visibilities at times. Low 51F. Winds light and variable.
51°F Cloudy. Expect mist and reduced visibilities at times. Low 51F. Winds light and variable.
Wind
3 mph N
Precip
8%
Sunset
Moon Phase
Waning Crescent