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Find toys for kids of all ages at great prices
It’s no secret that kids love toys, but keeping up with the latest bestsellers and viral toy trends can get pricey. Thankfully, with October Prime Day toy deals, you can treat your little ones to the toys they’ve been pleading for without going into the red.
BestReviews has tested and reviewed countless toys over the years, and we’ve spotted some great deals on toys we love that you can shop now, including a talking puppy from Fisher-Price and a dino floor puzzle from Melissa & Doug.
Shop these top deals now: VTech Turn and Learn Driver, KRIDDO Toddler Balance Bike and Melissa & Doug Food Groups Play Food Sets.
Jump to all the deals on Amazon here:
Last updated on Oct. 9, 2024, at 2:30 a.m. PT
Top trending toy deals of October Prime Day 2024
Tile Town Bluey Heeler Home & 4WD Vehicle Magnetic Tiles 30% OFF
The toy world has already been buzzing about this Bluey play set for a few months. Bluey is massively popular, and this creative play set requires kids to build before they play, delivering hours of fun. One of Toy Insider’s Hot 20 holiday toys.
Fisher-Price Imaginext STAR WARS Darth Vader Bot 30% OFF
This classic will be loved by kids (and their parents). Honestly, probably their parents even more. One of Toy Insider’s Hot 20 holiday toys of 2024.
Wall Crawler Gecko, Rechargeable Remote Control Robot 12% OFF
This adorable gecko crawls up a wall. What parent doesn’t want a reptile pet that isn’t actually a reptile pet? It comes with a remote control that’s easy for kids to use.
Pudgy Penguin Fisherman Flynn 28% OFF
These little guys are all over TikTok for a reason — they are too cute for words. This adorable stuffed animal comes with an adoption certificate and free access to the online games of Pudgy World.
Best baby October Prime Day toy deals
Toys not only keep babies entertained, but they’re important for development. You’ll find toys that help with motor development or help babies start to recognize numbers or colors.
GUND Sesame Street Official Peek-a-Boo Cookie Monster Plush
Look at this cutie. A favorite from your childhood can now be a favorite of your child, too. Cookie Monster plays peek-a-boo behind a giant cookie or counts to 10 with your child with just a push of his little blue feet.
Sassy Stacks of Circles Stacking Ring Set 39% OFF
A classic ring set with a twist, this one features rings of various textures, patterns and weights. Stacking them promotes hand-eye coordination in babies, but they’re also great for chewing on during the teething phase. This toy is suitable for babies of six months and up.
Melissa and Doug Flip Fish Soft Baby Toy 20% OFF
Babies adore pulling back the soft, colorful scales on this plush fish to find the hidden pictures. Sure to make them smile, it crinkles and squeaks when they squeeze it. Plus, its fabric is easy to clean.
Fisher-Price Laugh & Learn Smart Stages Puppy Musical Plush with Lights & Phrases 22% OFF + $2.85 COUPON
Perfect for babies six months and up, this adorable and educational plush puppy can teach them over 100 new words and plays more than 75 songs. Simply press on the puppy’s paws and ears to hear something new.
More baby October Prime Day toy deals
- Prextex Realistic Looking Plush Cats
- Prextex Plush Toy Shark with Five Stuffed Sea Animals
- Prextex Plush Dinosaur Stuffed Animal, 4-Pack
Best toddler Prime Day toy deals
If you’re looking for the best toddler toy deals, you’re in luck. The following toys are suitable for toddlers of around 1 to 3 years.
KRIDDO Toddler Balance Bike 29% OFF
Suitable for toddlers of 2 and up, this balance bike is a stepping stone to riding a regular bicycle. Toddlers can zip around and learn to balance with their feet up, making it easier when they start to learn to ride a bike with pedals.
Gund Baby Animated Flora The Bunny Plush 11% OFF
While this adorable stuffed animal is suitable for babies, too, Flora The Bunny is hugely popular with toddlers. This sweet bunny gives kisses and sings songs. Plus, it’s extremely soft and huggable.
Step2 Naturally Playful Sand Table 22% OFF
Messy play just got even more fun with this sand table for ages 2 and up. It comes with an accessory set that includes a shovel, rake and bucket. The lid keeps the sand clean and dry — plus it doubles as a racetrack for toy vehicles.
SEREED Baby Balance Bike 20% OFF
This balance bike is perfect for kids aged 12 to 24 months. It helps kids get the feel of riding a bike and learning to balance, so they can move onto one with pedals more easily when the time comes.
Step2 Rain Showers and Unicorns Water Table 19% OFF
Complete with toy unicorns, buckets, scoops, a water wheel and more, toddlers can have hours of fun at this water table. It has a two-layer system so that water can pour down, giving little ones even more ways to play.
More toddler Prime Day toy deals
- Melissa & Doug Let’s Play House Dust! Sweep! Mop! Six-Piece Pretend Play Set
- Melissa & Doug K’s Kids Bowling Friends Play Set 38% OFF
- Prextex Dinosaur Toys for Kids
Best preschooler Prime Day toy deals
You can find plenty of Prime Day toy deals for preschoolers and kindergarteners. At this age, they may have grown out of their toddler toys but aren’t yet ready for elementary-age toys.
Kinetic Sand Project Planet Deep Sea 20% OFF
Kinetic Sand is the sensory toy that kids just can’t get enough of. Made from 100% ocean-bound recycled plastic, this sea-creature-themed set comes with four tools and an educational fact card.
Melissa & Doug Food Groups Play Food Sets 30% OFF
These pieces of play food are made from wood and have the quality you’d expect from Melissa & Doug. They come in crates sorted into different food groups, which is a good opportunity to teach kids about nutrition.
Gemmicc Magnetic Tiles Building Blocks 40% OFF + 10% COUPON
These building blocks fit together magnetically, making them a simple choice for preschoolers. They can be configured in various ways to build a wide range of structures — or kids can use them on a fridge or other magnetic surface to make 2D creations.
Melissa & Doug Land of Dinosaurs Floor Puzzle 36% OFF
Any dino-loving preschooler will have fun putting together this 48-piece puzzle. It has large pieces and spans a total of 4 feet, so it’s challenging but still achievable for little ones.
JOYIN 236-Piece Glowing Marble Run 32% OFF
Kids can create wild and wonderful routes for marbles, with the aim of them eventually reaching the ground. But ultimately, it’s all about the journey. It doesn’t hurt that it helps children develop motor skills and problem-solving abilities.
More preschooler Prime Day toy deals
- Play-Doh Ultimate Color Collection 65-Pack of 1-Ounce Cans 23% OFF
- Play-Doh Modeling Compound 36-Pack Case of Colors 29% OFF
- JOYIN 13-in-1 Dinosaur Toys 48% OFF
- Spidey and His Amazing Friends Playset with Action Figure, Vehicle and Accessories 37% OFF
- JOYIN 18-Piece Pull-Back City Cars and Trucks Toy Vehicles Set 43% OFF + $2 COUPON
- Baby Alive Magical Mixer Baby Doll 16% OFF
- Peppa Pig Cruise Ship Multilevel Playset 49% OFF
- JOYIN 30-Piece Diving Pool Toys 47% OFF
- Crayola Crayon Tub (240 count)
Best elementary-age Prime Day toy deals
There are so many options when it comes to buying toys for elementary-age kids. From Barbie DreamHouses to tech toys to the biggest viral toy crazes, there’s plenty to entertain kids of these ages.
Barbie DreamHouse 37% OFF
Following last year’s movie, Barbie is bigger than ever, which is why she needs this 3.5-foot-tall DreamHouse. It features a three-story slide, an elevator, integrated lights and sounds, and a range of cute furniture.
3Doodler Start+ Essentials 30% OFF
Our 8-year-old tester tried several 3D pens and found this one to be the easiest and safest to use for children. Because it’s designed with kids in mind, it won’t burn little fingers the way other 3D pens can, and kids are able to have fun molding the warm plastic with their hands before it hardens to smooth out their creations.
DC Comics 12-Inch Combat Batman Action Figure 45% OFF
Kids who love comics will be thrilled with this large Batman action figure. It’s highly detailed and styled like Batman in the comic books with a real cloth cape so he can swish his way across Gotham City.
BEYBLADE X Xtreme Battle Set 24% OFF
Players can battle their Beyblades in this arena. The X-Celerator speeds blades up for even more epic clashes. It also comes with two Beyblades, so kids have everything they need to get started.
Nerf Elite 2.0 Eaglepoint RD-8 Blaster 9% OFF
With its eight-dart drum, this Nerf gun is great for those who don’t want to reload too often. It can fire darts up to 90 feet and has three tactical rails so you can add more Nerf accessories. It’s suitable for ages 8 and up.
More elementary-age Prime Day toy deals
- Hot Wheels Toy Trucks & Cars, 50-Pack 13% OFF
- Furby Purple, 15 Fashion Accessories, Interactive Plush Toys 45% OFF
- National Geographic Mega Slime & Putty Lab Kit
- Barbie Toy Boat Playset 43% OFF
- Air Hogs, Zero Gravity Sprint RC Car Wall Climber
- Transformers Toys Heroes and Villains Optimus Prime and Megatron Action Figures 32% OFF
- ThinkFun Zingo Bingo Pre-Reading Game for Kids
- Joyin Two Bubble Guns with Two Bottles of Bubble Refill Solution 38% OFF
- Gabby’s Dollhouse Celebration Party Bus
- Tovla Jr. Kids Real Cooking and Baking Gift Set 20% OFF
- Star Right Addition, Subtraction, Division and Multiplication Flash Cards 45% OFF
- Star Wars: Young Jedi Adventures Tenoo Jedi Temple, 20-Inch-Tall Playset 50% OFF
- Temi 2-Pack Set Bow and Arrow Archery Toy 20% OFF
Best tween and teen Prime Day toy deals
Tweens and teens certainly aren’t excluded from Prime Day toy deals. They might be pickier when it comes to toys, but there’s still lots that they’ll like.
LEGO Ideas Tree House 10% OFF
LEGO-loving teens can build this amazing tree house with three cabins. It has just over 3,000 pieces and is recommended for those aged 16 and up. You can switch between summer and fall leaves — a super cute touch.
Nerf Pro Gel Fire Mythic
Players can have the ultimate battle with this Nerf Pro Gel Fire gun. It’s a bit like an airsoft gun, but instead of plastic pellets, the gel rounds are soft and explode on impact, so there are no bruises or injuries.
What Do You Meme? 38% OFF
Tweens and teens can put all those hours spent online to good use with this meme-based game. Players put down captions from their hand in response to a picture card — and the funniest wins the round.
Little People Collector RuPaul Special Edition Figure Set 20% OFF
Any teens or tweens who can’t get enough of “RuPaul’s Drag Race” will love this set of figurines. It features one figure of RuPaul out of drag and two of him in iconic looks from across the years.
More tween and teen Prime Day toy deals
- ThinkFun Gravity Maze Marble Run Brain Game 30% OFF
- Taco Cat Goat Cheese Pizza 20% OFF
- Stomp Rocket Original Dueling Rocket Launcher 33% OFF
- Beat That! 12 Games of Christmas 40% OFF
- Virtual Reality Animals! Gift Box 33% OFF
Prices listed reflect time and date of publication and are subject to change.
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